How Can Your Website Make The New Year “Your” Year?

It’s not uncommon to hear people say such things as “this year will be my year” at the beginning of every year. It’s natural, we suppose, for people to wish for better circumstances in the year to come, no matter how successful the previous year was. This is especially true for the small business owner. He/she is always looking to improve. And, at MeloTel, we’re very happy to know that we provide the tools for improvement! This is especially true when it comes to your company website.

If you’re not yet hip to the fact that the internet is where it’s at – so to speak – then you’re likely purposely trying to avoid reality. The truth is that the world is online every day. In order to compete with other businesses in today’s marketplace, you need a very strong online presence. And we’re not just talking about having a website and a few social media accounts. We’re talking about interacting with your target audience on a regular basis.

Blogging helps you to do just that because it provides regular updates about your industry to the people who matter most to your business. Updating your website with a new blog provides your company with a voice – a helpful one at that. Blogs are often seen as reliable sources of information that can endear your brand to members of your target audience. As well, the constantly-new content on your website will help it to rank higher in search engines.

This, inevitably, drives more traffic to your site. The more traffic you drive to your site, the more opportunities you have to turn those visitors into buying customers. At MeloTel, our Bloggers & Creative Writers For Hire have been turning company websites into business-boosters for many years. Our team has a fantastic handle on writing about numerous topics from various industries. Make 2017 the year when you finally decide to add a blog to your website!

Blogs, however, aren’t the only ways to update your website. Naturally, you will have a variety of different things happening with your company in the months to come. It’s important that your website always reflects those changes. Any time you are launching a new marketing campaign, introducing a new sale, offering special discounts or hosting an in-store event, these updates need to be clearly displayed on your company site.

Chances are that you either don’t have the time or you’re not quite adept at making updates to your website yourself. In our experience, both are true for most North American business owners. This is where MeloTel’s Website Maintenance Services can help you! Our team can complete all of the ongoing web-related tasks you may have that might be taking your time away from more important business needs.

Our highly-skilled, competent and dedicated staff provides a variety of website maintenance services. And, as always, we strive to offer exceptional service in expeditious time frames. We make it our mission to provide your company website with the personal attention it deserves at a fraction of the cost of hiring a full-time in-house web designer or developer. Our monthly webmaster plans are perfect for the individual or small business owner who has a small amount of sites in his/her network and can benefit from about two to 15 hours of work each month.

For more information about these and any other service provided by MeloTel than can help you to make the new year “your” year, please don’t hesitate to contact us at 1-888-MELOTEL or use the Live Chat feature on our website!