The Benefits Of Blogging On The First

Welcome to December! It’s certainly a special time of year. With the holidays fast approaching, businesses all over North America are gearing up to have strong ends to their years. An important month has started today for all businesses. And it’s an especially important day for their blogs. You see, it’s the first of the month. And that means that it’s time to create a new section in your blog archives! When you regularly post…

How Being Smaller Can Make A Big Difference

The majority of consumers tend to sign up for services that are provided by big name providers. And, to be perfectly honest, it’s hard to blame them. Most of us are wowed by elaborate advertising that comes by way of television commercials, radio spots, internet banners, public transit ads and billboards. The idea, we suppose, is that if a company is willing to pour that much into their advertising, they must be pretty reputable. After…

Why Is It Important To Post Blogs During The Holiday Shopping Season?

As we informed our blog readers this past Tuesday, the MeloTel office will be closed from December 21st to the 27th. Naturally, this allows our team to enjoy the holidays with their families and friends. During those dates, it’s unlikely that we’ll be posting any blogs – but you never know! The way we see it, it’s pretty important to keep our website updated with new content on a regular basis. And while we may…

Twitter Expands Character Limit To 280!

Twitter needs no introduction. The wildly popular social media platform has been around since 2006 and its popularity hasn’t slowed down. In fact, it’s only getting more popular thanks to its regular use by top celebrities and politicians. Since its inception, the public messaging service has allowed users to compose their thoughts using only 140 characters. In many cases, this was limiting, however, many found ways around it. As of yesterday, Twitter users need to…

Why It’s Totally Worth It To Post Regular Blogs

At MeloTel, we’ve been blogging for quite a long time. We tend to keep the blog section of our website updated on a very regular basis in order to ensure that our site always contains fresh content. Having fresh content is certainly one way to encourage readers to keep coming back. It also helps for our site to get picked up in search engines whenever people type in keywords that are related to our business…

Improving Your Company Website Should Be A Top Priority

In our last blog, we revisited the topic of company website upkeep. Arguably, keeping your website fresh is even more important that keeping your place of business neat and tidy. Okay, maybe not more important. But let’s look at it this way. By maintaining the clean and professional look of your place of business, you impress the many visitors you get each day. However, your company website is open to a much larger audience –…

4 Reasons To Update Your Company Website This Fall

Fall starts in two days. And while the weather, here in the Greater Toronto Area, doesn’t reflect that (summer finally decided to show up!), rest assure that we will all be feeling the return of chilly weather shortly. For business owners, the fall represents the beginning of the fourth quarter. With October right around the corner, now is the time to think about injecting some new life into marketing strategies in order to end the…

The Big Difference: Expeditious Customer Service

We live in a world where people can get access to things immediately. It’s a unique time in our lives as most of us can still remember what it was like to have to wait to get what we wanted. Take, for example, information. Once upon a time, we’d have to travel to the library to locate books containing the facts we were looking for. Today…a simple Google search is all that’s needed. The same…

Revisiting The Importance Of Blogging Early Every Month

With today being the first of September, we’re reminded of a little concept called “blog archiving”. It’s basically the practice of categorizing your blogs in the right sidebar of your website’s blog page in order to allow your site’s visitors to easily access blogs from the past. Why does the first of the month remind us of blog archives? Many bloggers choose to archive their posts by date. Generally the month and year are used…

3 Telltale Signs Your Company Website Needs To Be Updated

Arguably, your company website is the most important way for your business to attract new customers. In today’s internet-obsessed world, you’d be hard pressed to find a shopper who doesn’t research various products, services and brands online before making any buying decisions. Your website, therefore, should be kept up to date – refreshed with new content on a regular basis. There are some telltale signs that your website needs to be updated. Here are three:…