We’ve got a little over a week of spring under our belts now. Here’s hoping you’ve already had the opportunity to do a little spring cleaning around your business location. However, no matter what type of business you run, you should know that spring cleaning is not limited to tidying up around your physical place of business. Your company website needs attention too!
What is the first impression your website gives off?
Log on to your website and do your best to take it in as a first-time visitor. How easy is it to navigate? Can you easily find what you’re looking for? How appealing is the homepage? Does it make you want to click on tabs or jump to another website altogether? Being as objective as possible, a visit to your own website may be in order.
“Your homepage is like opening the front door to your home,” says Chepri.com, “Are your guests welcomed with a funky odour and a bunch of clutter? How about the walls? Does the decor look outdated and stale? After a year of wear and tear, you probably have a few stains, surface scratches, holes, and/or wobbly legs.”
How updated is your website’s content?
For many web users, an outdated website is an immediate turn-off. In fact, many first-time website visitors will check out its blog section to see when its last post was made. Anything that is dated more than a week ago is generally considered old. It gives the impression that your company doesn’t have a lot to offer and that it, perhaps, isn’t operating to its full potential.
It’s important, as you’ve likely figured out, to keep your website’s content as fresh as possible. At MeloTel, we recommend updating your blog section a minimum of once a week. That way, you’ll be a lot less likely to have visitors turn up their noses at the supposedly stagnant and stale state of your website.
How updated are your website’s images?
“You won’t believe how powerful images are when defining your site’s vibe until you replace them,” notes Wix.com, “That’s why new visuals make such a big difference in a website makeover. Adding and removing images from your site is one of the most simple elements of creating a website. One simple click and you got yourself a whole new look.”
Consider the popularity of such social media platforms as Instagram. There’s no question that today’s online users and social media account holders love visual content. Keeping your website updated with new images is certainly a way to attract eyes. Sweeping away old photos and replacing them with new ones should certainly be a part of your website spring cleaning routine.
How can MeloTel help you with your spring cleaning?
Our Website Maintenance Services team will complete your ongoing web-related tasks to ensure that your website is always looking its best. Our plans also give you the assurance that your website software is always up to date, secure and performing at its maximum speed potential.
For more information, please don’t hesitate to contact us at 1-888-MELOTEL or use the Live Chat feature on our website! And don’t forget to ask us about our Bloggers & Creative Writers For Hire!