The Importance of Having A Strong Company Website

Here’s a conversation that no business owner should ever have:

CUSTOMER: So how do I find you online?

BUSINESS OWNER: Oh, I don’t use the internet.

Here’s another version of a “never-say-this” back-and-forth:

CUSTOMER: Can I order it from your website?

BUSINESS OWNER: I don’t have a website.

You get the picture. If you’re not online, you’re non-existent. Hey, don’t look at us! That’s pretty much the mindset of your average Canadian consumer.

It’s 2014 people. And don’t look now, but the year is officially already half over! We’re certain that, by now, you’re well aware of just how important it is for your business to be well represented on the worldwide web. The internet is often the first place people flock to in order to learn about companies that exist within your industry. If you’re looking to grow your business, it practically can’t happen unless your company website is top-notch.

So you’re not web designer. You don’t know the first thing about updating a website. That’s not a problem. That’s where MeloTel comes in! Not only does our Web Design Services team possess the skills to create the most ideal, sleek-looking and functional website for your brand, but our Affordable Website Maintenance Plans guarantee that your website is given the personal attention that it needs – without your exceeding your budget.

It’s necessary. You need a fully functioning website that welcomes online visitors to it on a regular basis. This very important part of your business will not only help to keep it afloat, but will greatly assist in it thriving. When people Google your industry, you’re going to want to have your company website come up during the search. This is where our Bloggers For Hire will come in very handy. The more you update your content, the more hits you’re bound to get.

It’s a very powerful marketing tool. For one, it allows you to “display” your items along with product descriptions so that people can “browse” through your store. Your site also offers you the opportunity to sell your products directly to your customers without having them come in to visit your physical store location. This provides you with an entirely new revenue stream that you weren’t able to take advantage of in the past.

It helps you to establish credibility. These days, if you’re not online, you don’t exist. Where have we heard that before? Oh yeah, we said it earlier. And it wouldn’t be the first time! Don’t let your business lose to its competition because they have websites and you don’t. The majority of shoppers who browse online will assume that your business is too “small-time” and isn’t worth the effort to visit if it doesn’t even have a website.

It makes size not matter. So you own a small business – that doesn’t mean that your website can’t compete with the “big boys”. Getting a professionally-made website will give your company the aura of a major corporation. It basically levels the playing field. Remember, you want to make a good impression to each and every person that visits your site. Ranking high in Google doesn’t necessarily require you to rank high in your spending.

It’s affordable. To reiterate, you don’t have to spend a ton to make a snazzy and efficient website. As mentioned, MeloTel will not only design your website but ensure that it is adequately maintained. Your site is not different from your store in that it requires maintenance or will cease to be effective. Call us up at 1-888-MELOTEL to learn more about our plans and how they will help your business grow!