The Importance Of Responding To Messages

Our last blog ended off with a mention of our Single Number Reach feature. This has been heralded as one of the most unique offerings of any VoIP telecom company anywhere in the world! So, needless to say, we’re quite proud of it. In case you haven’t heard of it before, this amazing service allows you to forward one phone number to up to five different devices. That means that no matter where you are, you’ll never miss another important phone call again!

But why is this so important? Consider that, in today’s world, there are so many different ways to communicate. Social media have proven that people can reach out to others across the world and get responses within seconds. By today’s standards, there’s practically no excuse for being out of touch with those who need to contact you. And as a business owner, this goes double. Your customers need to know that they can depend on you.

When you miss important calls or take too long to return messages, customers are quick to lose interest. And when customers lose interest in your brand, it’s incredibly hard to get it back. This happened with one of our team members this month. “I ordered a product from this company online because I had actually met the owner and liked what he was selling,” he informed us, “He offered me a free sample and when I showed it to my mother, she was very impressed.”

“I decided to order it for her as a Christmas present,” he continued, “This took place on November 14th. The website said that it would take 5-10 days for delivery. A month later, I still didn’t have what I ordered. I tried calling the company, but there was no number on the website. I filled out the website’s ‘send message’ box which was the only way they offered to be contacted. Two messages later, I still didn’t get a reply.”

“It wasn’t until I got my credit card bill that I found the number of the company. I called it. Twice. The voicemail was actually voiced by the owner of the company who I had met months before. I left a very nice voicemail expressing my concern. No response. I called a second time only to get the same voicemail. Needless to say, I’m done with this company, I’ve disputed the charge with my credit card company and I won’t be recommending it to anyone ever again.”

It’s just that simple. Don’t respond to a customer and don’t expect him or her to ever be a customer again. So how can Single Number Reach help you to avoid such a problem? Well, for all we know the business owner mentioned today is already on vacation. Perhaps, he’s short-staffed and simply too busy to handle customer complaints all by himself. At the end of the day, no excuse matters. You should be able to take or respond to calls that come into your business in a timely manner.

“I would have, at least, appreciated a response,” said our team member, “That way, I could feel like I wasn’t being disrespected. Especially since I actually know the guy and built somewhat of a rapport with him. I even checked all of his social media profiles and they appear to be inactive. For all I know, he’s already out of business. He definitely shouldn’t be accepting payments for products that he has no intention of shipping.”

Single Number Reach would have ensured this business owner that he’d receive any and all phone calls coming in to his business no matter where in the world he is and no matter which device he has on his person at the time of the call. This service can mean the difference between growing your business and losing its customers. And that’s a big difference! Contact MeloTel for more information at 1-888-MELOTEL. Your call will not be ignored!