On behalf of the entire MeloTel team, we’d like to take this opportunity to thank everyone who came by to see us at the Better Business Expo yesterday at Montecassino in North York. It was a great pleasure to meet so many amazing business owners from such a wide variety of industries. Of course, our team was only too happy to get them up to speed about the wonders of VoIP technologies and the various cloud-hosted services we offer than can help their businesses.
Allow us to mention, though, that networking isn’t selling. Of course, we proudly spoke to various individuals at the Better Business Expo about our VoIP-based Commercial Phone Services. However, we weren’t intent on making sales on the spot. Instead, we placed a greater focus on establishing relationships. It’s not lost on us that strong and genuine bonds last longer than customers who were coerced into buying.
Creating bonds is what networking is all about.
Not only do we enjoy answering questions, but we enjoy asking them as well. It’s important to us that we get to know the backgrounds of the various business owners we meet. That way, we’ll be better equipped with the knowledge of how to address their long-term needs. Giving our new friends opportunities to explain their businesses to us also helps us to determine what solutions we may have to the problems they face.
Networking is about getting to know people.
This is what helps to create long-term relationships. By understanding their businesses and the problems they encounter, we’re able to offer solutions – not just products. The key to developing strong customer relationships is the ability to solve problems for the long haul. Selling a product that may not necessarily address the concerns of its purchaser will only lead to that individual’s disappointment – and a bad reputation for the business that sold the product.
Networking is also fun.
Okay, so we admit it. It’s enjoyable to have a full day of work outside of our office! And since we conduct so much business over the phone, it’s a fun break for us to be out in a new environment conducting business in person. Not to mention, the Better Business Expo has always proven to be awesome. Both the pre-event workshops and the tradeshow itself are as interesting as they are informative.
If you haven’t yet been to a Better Business Expo, we highly recommend you check out their website to learn more about the event. As well, you’ll discover when and where the next event is taking place. If it’s near you, you’ll want to be there!
“In business, it pays to be in the know,” their website reads, “The Better Business Expo seminars are designed to provide you with impartial, informative, and inspirational content that relates directly to your business. Learn about key business functions and essential business tools from industry leading business professionals who are educating, not selling.”
If you are one of the awesome individuals we met at yesterday’s Better Business Expo, allow us to reiterate our excitement in speaking with you again. And if you didn’t have the chance to make it out to see us, we’d still love to speak with you! For information about any and all of our cloud-hosted services, please don’t hesitate to contact us at 1-888-MELOTEL or use the Live Chat feature on our website!