Industry News, MeloTel Features, MeloTel News, Social Media

Why Using Social Media To Grow Your Business Is A Must

It’s a massive understatement to say that social media are popular. Facebook, Instagram, Twitter, LinkedIn, YouTube and TikTok are among the most heavily used platforms in the world. In fact, more than half of the planet’s population – 58.4% to be exact – uses social media on a regular basis.

We’re talking 4.62 billion people around the world now use social media. 424 million new users have come online within the last 12 months. The need for your company to utilize social media in order to promote itself couldn’t be more imperative. To reiterate, using social media to grow your business is a must!

Social media can help you to generate leads.

The key to social media is the “social” part. That means that the abovementioned platforms weren’t designed for people to blatantly advertise their companies. Instead, they were created for people to interact with each other – socially. By interacting with others under your brand name, you give your company a personality. This helps you to endear your business to the average person, thus growing your reach.

Naturally, the more people who follow your accounts, the more opportunities you gain to turn them into paying customers. Through social media, you can easily and immediately answer questions. Your accounts give your friends and followers new avenues to receive customer service and connect with members of your team. Inevitably, your social media accounts should help you to grow the size of your customer base and therefore, your sales.

It sends your brand messaging to the world.

As mentioned, research has shown that more than half the planet is on social media. The various platforms that exist make it easier than ever for you to communicate your brand messages to the largest audience possible! It needs to be pointed out that social media use is free. Yes, you can pay for ads. But the simple act of posting content and liking and commenting on other posts costs you nothing.

The return, as a result, can be very lucrative. Just keep in mind that instead of posting blatant ads, it’s important to present content that is engaging. Ask questions, take polls and be sure to include images and videos. The more visually appealing your social media posts are, the more interactions they are bound to generate.

MeloTel makes it easy for you to grow your reach via social media.

We are pleased to offer Animated Media & Marketing Packages for social media! Our marketing specialists are experts at creating animated social media marketing images and videos for companies of all sizes. With our custom-made posts, you will significantly grow the buzz around your business.

Give new life to your Facebook, LinkedIn, Twitter and Instagram accounts by adding Quotes of the Day, graphic posts and animated videos. By designing unique animated social media marketing images and videos for your brand, our team will help you to capture the attention of your customers like never before!

For more information, please don’t hesitate to call us at 1-888-MELOTEL or email support@melotel.com.