You know the phrase, “nothing in life is free”? Well, it’s not true. Nope. Not as far as MeloTel is concerned. In our last blog, we revealed that our incredible Voice Talent Production team is up to the task of providing you with a free voice over ad. All you need to do is email your copy and the concept you are looking for to firstname.lastname@example.org.
If we feel that your voice over idea is unique enough to help us build our portfolio, we’ll do it for you – for nothing! Firstly, our awesome team loves getting behind the mic. It is made up of very talented voice over artists including professional musicians and trained actors. But secondly, at MeloTel, we believe that providing free services can be very beneficial.
Our mission, first and foremost, is to provide added value to the MeloTel brand. We work diligently on making sure that our clients are 100% satisfied and happy with our services, at all times. If we can go the extra mile to provide them with something for free, we feel that they will be given a good dose of what we have to offer – and it will work as an incentive to have them continue to work with us.
Hey, it’s worked before! And we’re happy to say that our client base has been growing exponentially since we first adopted this concept. You don’t have to just take our word for it, by the way. Ingunn Aursnes of Home Business Magazine agrees that building relationships is a key element to having your business grow. And giving customers “something for nothing” is an excellent way of achieving that.
Aursnes writes, however, that there are a few things that entrepreneurs should do before deciding to give out their services for free. Using this marketing strategy should entail having a good handle on the marketplace and knowing how to target the customers who are most likely to support your business. So, first things first…
Define Your Target Audience. Focusing specifically on your target market will help you to spend less than you would on traditional marketing, says Aursnes. This is because you are honing in on the people “who are predisposed to your product or service.” Remember that you can’t service everyone. So the key isn’t to give away your services to everyone. You want those who are bound to come back.
Identify Your Target Market’s Biggest Pain. What are the biggest concerns of your target audience? If you can solve the problems had by your customers, you will be more likely to be able to attract them in droves. You need to think like your potential customers, writes Aursnes. To get in their shoes – so to speak – there are a few things you will need to do. Check out our next blog to read more about them!
“Imprezzio Marketing has been with MeloTel for 4 years and their service has been outstanding over the years. Their customer support team is always extremely helpful and always responds and resolves any issues that we have. Thank you MeloTel for providing us with such great service. READ MORE"
“When TK Enterprises found MeloTel 2 years ago, it was in a crisis situation. Our previous VoIP provider had left us in the lurch and within days, MeloTel had us back up and running and we’ve never looked back since. We started with VoIP services and have worked with them to bring our company’s technology levels up to be more cutting edge and competitive while reducing costs and mitigating risk the entire time. READ MORE"
“Benjamin Verde Incorporated has been a loyal MeloTel customer since 2013. We are able to provide a variety of Artist and Entertainment related solutions such as Web Hosting, Artist Marketing and Artist Funding to clients across Canada. By utilizing MeloTel’s robust products and services our agents are able to provide fast and efficient customer care to various radio stations, record companies, independent artist as well as popular international brands via Benjamin Verde’s VXCO.net portal. READ MORE"
“As the leaders in promotional advertising with over 25 years experience we strive to satisfy all of our clients’ needs when it comes to marketing them and their businesses. We go over and above to make sure that all of their advertising demands are met with no exceptions. MeloTel and Synergy have been in business together since providing exceptional VoIP and technical services. READ MORE"
“I have been a MeloTel customer since 2009 and wanted to tell you how much my whole office appreciates your services. Life becomes a lot easier when someone is there to help when we need it. That kind of service is why we will remain a loyal customer for many years to come. Thank you! READ MORE"
“Toronto Cosmetic Surgery Institute is a plastic surgery clinic, located in downtown Toronto. On site we have a fully functional, state of the art surgical facility. MeloTel assisted us when we went paperless a couple years ago in replacing and restructuring our computer hardware and network. They have been providing us with IT support ever since. Whether it be remote sessions that are required, or on site visits, the service MeloTel provides is always quick and efficient. READ MORE"
“Global Mentoring Solutions (GMS) is a North American based, white labelled outsourced help desk provider that partners with major ISPs, eLearning Support Providers and mid-market IT Service Providers. With MeloTel’s telephone infrastructure services GMS is able to provide support for over 8,000 technical support interactions per month! GMS has been relying on MeloTel’s expertise and professional support services since 2010. READ MORE"