With today being the first of September, we’re reminded of a little concept called “blog archiving”. It’s basically the practice of categorizing your blogs in the right sidebar of your website’s blog page in order to allow your site’s visitors to easily access blogs from the past.
Many bloggers choose to archive their posts by date. Generally the month and year are used as the categories found in the right sidebar of the blog page. When you post a blog in any given month, it automatically gets archived as an entry from that month and year. This is why we feel it’s so important to post a blog as early as possible each month. And it doesn’t get any earlier than the first!
Believe it or not, your blog archive actually has quite the impact on your readership. Blog readers are well aware that regularly updated content speaks to how busy a business is. By contrast, a blog that isn’t updated very often (or at all) connotes that the company doesn’t have anything new to offer or perhaps, has even gone out of business!
By posting a blog on the first of the month (as we are today), you generate a new category in your blog archive section. “September 2017” would obviously represent the archive that today’s post would belong in. The simple fact that such an archive exists so early in the month offers a telltale sign that we operate an active, up-with-the-times organization.
Certainly not. Truth be told, we don’t even do that ourselves. However, MeloTel is one of those rare companies that chooses to blog several times per week. Our blog section is very active. So much so that instead of year and month archives, we include a list of recent blogs in the right sidebar of our blog page. It shows just how busy we are! As a result, we’ve been able to rank quite highly in search engines when keywords related to the telecom industry are typed into Google.
Go ahead and type “importance of blog archives” in Google. MeloTel’s previous blog post covering the subject is ranked second in that search! Try typing “importance of blogging on first of the month” in Google. MeloTel’s old post about that topic is ranked first!
As you’re no doubt aware, MeloTel’s Bloggers & Creative Writers For Hire are more than capable of keeping the blog section of your company website fresh and filled with relevant content that is bound to attract visitors. For many years, our team has fascinated business owners from all over North America by mastering the ability to write clever and thought-provoking blogs on industries that they previously had no knowledge of.
We can blog as frequently as you like, depending on the needs and budget of your company. Some clients choose to blog daily, some weekly and others every other week. The key, of course, is to update your site with content that insists that your business be taken seriously.
For more information about our blogging services, please don’t hesitate to contact us at 1-888-MELOTEL or use the Live Chat feature on our website!
“Imprezzio Marketing has been with MeloTel for 4 years and their service has been outstanding over the years. Their customer support team is always extremely helpful and always responds and resolves any issues that we have. Thank you MeloTel for providing us with such great service. READ MORE"
“When TK Enterprises found MeloTel 2 years ago, it was in a crisis situation. Our previous VoIP provider had left us in the lurch and within days, MeloTel had us back up and running and we’ve never looked back since. We started with VoIP services and have worked with them to bring our company’s technology levels up to be more cutting edge and competitive while reducing costs and mitigating risk the entire time. READ MORE"
“Benjamin Verde Incorporated has been a loyal MeloTel customer since 2013. We are able to provide a variety of Artist and Entertainment related solutions such as Web Hosting, Artist Marketing and Artist Funding to clients across Canada. By utilizing MeloTel’s robust products and services our agents are able to provide fast and efficient customer care to various radio stations, record companies, independent artist as well as popular international brands via Benjamin Verde’s VXCO.net portal. READ MORE"
“As the leaders in promotional advertising with over 25 years experience we strive to satisfy all of our clients’ needs when it comes to marketing them and their businesses. We go over and above to make sure that all of their advertising demands are met with no exceptions. MeloTel and Synergy have been in business together since providing exceptional VoIP and technical services. READ MORE"
“I have been a MeloTel customer since 2009 and wanted to tell you how much my whole office appreciates your services. Life becomes a lot easier when someone is there to help when we need it. That kind of service is why we will remain a loyal customer for many years to come. Thank you! READ MORE"
“Toronto Cosmetic Surgery Institute is a plastic surgery clinic, located in downtown Toronto. On site we have a fully functional, state of the art surgical facility. MeloTel assisted us when we went paperless a couple years ago in replacing and restructuring our computer hardware and network. They have been providing us with IT support ever since. Whether it be remote sessions that are required, or on site visits, the service MeloTel provides is always quick and efficient. READ MORE"
“Global Mentoring Solutions (GMS) is a North American based, white labelled outsourced help desk provider that partners with major ISPs, eLearning Support Providers and mid-market IT Service Providers. With MeloTel’s telephone infrastructure services GMS is able to provide support for over 8,000 technical support interactions per month! GMS has been relying on MeloTel’s expertise and professional support services since 2010. READ MORE"