In our last blog, we decided to go over a few ways that we, here at MeloTel, like to make use of our Facebook page. Recognizing that social media can be used as excellent marketing tools for businesses of all kinds, we like to make sure that we keep pretty active on Facebook. The key, we mentioned, is to be social on social media. Facebook shouldn’t be used for advertisements alone.
The same can be said about Twitter. As with Facebook, it’s hard to find a person, these days, who doesn’t have an active Twitter account. Naturally, that means that your business should be on Twitter as well. As you are likely aware, tweeting isn’t exactly the same as “Facebooking” – if there is such a term. You only have 140 characters to work with, so you have to use them wisely.
On MeloTel’s Twitter account, we make it a point to not blatantly advertise all the time. Keeping in mind the concept of being social, we like to use our Twitter account to comment upon a variety of topics. Often, our comments our in response to tweets made by other organizations or individuals. Replying and “retweeting” are actually major parts of using Twitter properly.
Retweeting. The simple act of reposting a comment made by another person on Twitter is very popular. Generally, this shows that you agree with the statement being made and that you wish to express your support of it. Your business will benefit from this as it will attract new followers who may share the same sentiments. The tweets, mind you, can be about anything at all.
One of our most recent retweets simply helped us voice our opinion on how to treat customers. “A negative attitude is like a flat tire. You won’t get very far without changing it. #breakingamish”, tweeted @melzans. We felt that that deserved a retweet. As our customers are well aware, we believe strongly in being positive and helping others to feel the same.
Replying. Communication is key. How often have you heard that? Twitter was meant for people to engage in conversations. So remember that simply speaking at people, but not responding to their comments won’t do you much good on this social media platform. Use Twitter, not just to post your own comments, but to reply to those made by others. This will help you get more people involved in communicating with you.
One of our most recent replies was just done in jest. This helped for us to further express the positive attitude and lightheartedness that we like to exhibit, here at MeloTel. “What’s the #weather like for your neck of the woods?” tweeted @CNNLive, simply trying to advertising the weather reports on the CNN website. “Why do you assume we live in the woods?” was our reply.
Posting Pics. Yes, just like Facebook, Twitter is a great place to post your pictures. Some of our most recent pictures include shots of our new office space. But, as well, we like to post pictures that are humorous including that of interesting t-shirts or comic strips. As always, it’s all about communicating, engaging your audience and encouraging responses. It’s bound to boost your business!
“Imprezzio Marketing has been with MeloTel for 4 years and their service has been outstanding over the years. Their customer support team is always extremely helpful and always responds and resolves any issues that we have. Thank you MeloTel for providing us with such great service. READ MORE"
“When TK Enterprises found MeloTel 2 years ago, it was in a crisis situation. Our previous VoIP provider had left us in the lurch and within days, MeloTel had us back up and running and we’ve never looked back since. We started with VoIP services and have worked with them to bring our company’s technology levels up to be more cutting edge and competitive while reducing costs and mitigating risk the entire time. READ MORE"
“Benjamin Verde Incorporated has been a loyal MeloTel customer since 2013. We are able to provide a variety of Artist and Entertainment related solutions such as Web Hosting, Artist Marketing and Artist Funding to clients across Canada. By utilizing MeloTel’s robust products and services our agents are able to provide fast and efficient customer care to various radio stations, record companies, independent artist as well as popular international brands via Benjamin Verde’s VXCO.net portal. READ MORE"
“As the leaders in promotional advertising with over 25 years experience we strive to satisfy all of our clients’ needs when it comes to marketing them and their businesses. We go over and above to make sure that all of their advertising demands are met with no exceptions. MeloTel and Synergy have been in business together since providing exceptional VoIP and technical services. READ MORE"
“I have been a MeloTel customer since 2009 and wanted to tell you how much my whole office appreciates your services. Life becomes a lot easier when someone is there to help when we need it. That kind of service is why we will remain a loyal customer for many years to come. Thank you! READ MORE"
“Toronto Cosmetic Surgery Institute is a plastic surgery clinic, located in downtown Toronto. On site we have a fully functional, state of the art surgical facility. MeloTel assisted us when we went paperless a couple years ago in replacing and restructuring our computer hardware and network. They have been providing us with IT support ever since. Whether it be remote sessions that are required, or on site visits, the service MeloTel provides is always quick and efficient. READ MORE"
“Global Mentoring Solutions (GMS) is a North American based, white labelled outsourced help desk provider that partners with major ISPs, eLearning Support Providers and mid-market IT Service Providers. With MeloTel’s telephone infrastructure services GMS is able to provide support for over 8,000 technical support interactions per month! GMS has been relying on MeloTel’s expertise and professional support services since 2010. READ MORE"