At MeloTel, we strive to provide the ultimate experience to all of our customers. And we know that it takes a lot more than great products and services. It requires an incomparable customer service regimen as well. But even with all of the above firmly in place, there is a key ingredient to what makes up a trusted company that not everyone remembers. And we believe it’s the ability to be a friend.
Yes, you can’t be best buds with all of your customers. And no matter how you try, some people may just never warm up to you. But that’s okay. Your brand should be recognized as the kind that pays attention to its customers. And paying attention to detail is exactly how to accomplish that. Do you know your customers by their first names? Do you know about their personal lives?
We’re not saying that it’s your job to pry into business that isn’t yours. Some people prefer to be very private and remain ‘strictly business’ when it comes to their dealings with you. But your willingness to show that you are there for your customers in ways that your competition isn’t is a great way to gain long term trust from your clients. In today’s blog, we’ll outline five key components to being a trusted company.
Sincerity. People can smell a fake a mile away. You can, can’t you? As a customer, you can generally tell when someone is being sincere or not. You know if the business you’re dealing with truly cares about your concerns and is willing to deal with your problem in a matter that can satisfy you. You also know when they’re not really putting in the effort to keep your business. As a business owner, be sure that you show your sincere side.
Skill. We can’t forget that it certainly pays to be good at what you do. Yes, we will continue to champion the fact that genuine concern and impeccable customer service will make or break your business. But you definitely need to show that you are an expert in your field to begin getting the trust you so greatly covet. Be sure to keep updating yourself about new technologies and various happenings in your industry to stay on the ball.
Accessibility. Be available. If it’s one thing that pretty much every customer hates, it’s not being able to get in touch with those they are doing business with. You could be very seriously inconveniencing a customer by not getting back to him or her within minutes. Do your best to make yourself accessible to your clients so that they know they can trust you when they need you the most.
Consistency. All of the attributes listed above won’t mean much if you’re not consistent. Continually showing your customers that you care, steadily improving upon your skill set and always keeping yourself accessible are key ways to maintain customer loyalty for the long haul. You may have pleased your customers in the past. But one slip up could damage the relationships for good.
Relevance. It’s important to keep your business fresh. Proving to your customers that you are not only keeping up with the times, but that you’re an innovative brand is done through keeping your website continually updated, keeping up with social media and utilizing the latest technologies when they become available to you. You don’t want to appear outdated.
As you may have guessed, MeloTel can certainly help you to stay fresh. Not only do we work to exhibit all of the above mentioned qualities, but we work to help you do the same! We offer Web Design Services, Blogging, VoIP Telephone Features and so much more! Give us a call at 1-888-MELOTEL. It’s time we became friends.
“Imprezzio Marketing has been with MeloTel for 4 years and their service has been outstanding over the years. Their customer support team is always extremely helpful and always responds and resolves any issues that we have. Thank you MeloTel for providing us with such great service. READ MORE"
“When TK Enterprises found MeloTel 2 years ago, it was in a crisis situation. Our previous VoIP provider had left us in the lurch and within days, MeloTel had us back up and running and we’ve never looked back since. We started with VoIP services and have worked with them to bring our company’s technology levels up to be more cutting edge and competitive while reducing costs and mitigating risk the entire time. READ MORE"
“Benjamin Verde Incorporated has been a loyal MeloTel customer since 2013. We are able to provide a variety of Artist and Entertainment related solutions such as Web Hosting, Artist Marketing and Artist Funding to clients across Canada. By utilizing MeloTel’s robust products and services our agents are able to provide fast and efficient customer care to various radio stations, record companies, independent artist as well as popular international brands via Benjamin Verde’s VXCO.net portal. READ MORE"
“As the leaders in promotional advertising with over 25 years experience we strive to satisfy all of our clients’ needs when it comes to marketing them and their businesses. We go over and above to make sure that all of their advertising demands are met with no exceptions. MeloTel and Synergy have been in business together since providing exceptional VoIP and technical services. READ MORE"
“I have been a MeloTel customer since 2009 and wanted to tell you how much my whole office appreciates your services. Life becomes a lot easier when someone is there to help when we need it. That kind of service is why we will remain a loyal customer for many years to come. Thank you! READ MORE"
“Toronto Cosmetic Surgery Institute is a plastic surgery clinic, located in downtown Toronto. On site we have a fully functional, state of the art surgical facility. MeloTel assisted us when we went paperless a couple years ago in replacing and restructuring our computer hardware and network. They have been providing us with IT support ever since. Whether it be remote sessions that are required, or on site visits, the service MeloTel provides is always quick and efficient. READ MORE"
“Global Mentoring Solutions (GMS) is a North American based, white labelled outsourced help desk provider that partners with major ISPs, eLearning Support Providers and mid-market IT Service Providers. With MeloTel’s telephone infrastructure services GMS is able to provide support for over 8,000 technical support interactions per month! GMS has been relying on MeloTel’s expertise and professional support services since 2010. READ MORE"