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July 30, 2020

Is Your Website In Need Of A Facelift?

We have to be honest with you. Chances are we would never recommend getting a facelift. The plastic surgery look is just that – plastic. We’re more of the “au natural” type. Accept your beauty for what it is! Now, when it comes to your website, however, we take a different approach. Keeping its same look for too long isn’t bound to attract many people. When it comes to your online entity, a facelift, every now and again, is definitely necessary.

Is your website in need of a facelift? Let’s discuss a few things that may indicate it’s time for a change.

The site’s speed is too slow.

When you log on to your site, how long does it take to load? Try doing this on a desktop computer as well as a laptop, tablet and smartphone. It’s important to ensure that the site loads quickly on all devices – especially the mobile ones. If your visitors have bad user experiences, they won’t likely return to the site. Consider the fact that load time should be no more than three seconds tops. If your website is currently taking longer than that to load, it’s update time.

Its bounce rate is pretty high.

What’s a bounce rate? It’s when visitors bounce from your website at an alarming rate! To be clear, when someone visits your site and ends up leaving before visiting any of its pages, it contributes to your bounce rate. Why are people not interacting with your website? Is the design unappealing? Is it too difficult to locate your product pages? Are there no enticing photos to look at?

It has a confusing layout.

Are there tabs at the top of your homepage? Are there social media icons that will link people to the pages of your accounts? If not, you may be sending the wrong message to your visitors. And that message is “it’s going to take you some time to get what you’re looking for because we have no intention of making it easy for you!” Web visitors want easy journeys through organized websites so they can find what they need in as little time as possible.

It has too much text.

Photos are eye-catchers. It’s the reason Instagram has exploded as such a popular social media platform. When people visit your website, do they have pictures to look at? If your homepage is full of text without any photos to break it up, it’s going to turn people away. As well, too much text makes your site layout look cluttered.

It isn’t mobile-friendly.

Earlier, we pointed out that it’s important to have your site load quickly on various devices. We wish to reiterate that on mobile devices, in particular, your site’s ability to provide strong user experiences is of paramount importance. Most people use their smartphones and tablets to surf the net. If your site can’t hack it, you’ll send visitors packing!

At MeloTel, we offer Website Maintenance Services by a highly skilled, competent and dedicated staff. We provide your site with the personal attention it deserves at a fraction of the cost of hiring a full time in-house web designer/developer. For more information, please don’t hesitate to call us at 1-888-MELOTEL.

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Here are a few testimonials from what our customers have to say:

Danielle Cameron
Heidi Kaufmann
Charles Murray
Rashalee Green
Fouad Shuhaiber
Dr. Martin Jugenburg
Wayne Goldstein
Danielle Cameron (VP Marketing)Imprezzio Marketing

“Imprezzio Marketing has been with MeloTel for 4 years and their service has been outstanding over the years. Their customer support team is always extremely helpful and always responds and resolves any issues that we have. Thank you MeloTel for providing us with such great service. READ MORE"

Heidi Kaufmann (Manager )TK Enterprises

“When TK Enterprises found MeloTel 2 years ago, it was in a crisis situation. Our previous VoIP provider had left us in the lurch and within days, MeloTel had us back up and running and we’ve never looked back since. We started with VoIP services and have worked with them to bring our company’s technology levels up to be more cutting edge and competitive while reducing costs and mitigating risk the entire time. READ MORE"

Charles Murray (CEO)Benjamin Verde

“Benjamin Verde Incorporated has been a loyal MeloTel customer since 2013. We are able to provide a variety of Artist and Entertainment related solutions such as Web Hosting, Artist Marketing and Artist Funding to clients across Canada. By utilizing MeloTel’s robust products and services our agents are able to provide fast and efficient customer care to various radio stations, record companies, independent artist as well as popular international brands via Benjamin Verde’s VXCO.net portal. READ MORE"

Rashalee Green (VP of Operations)Synergy Marketing

“As the leaders in promotional advertising with over 25 years experience we strive to satisfy all of our clients’ needs when it comes to marketing them and their businesses. We go over and above to make sure that all of their advertising demands are met with no exceptions. MeloTel and Synergy have been in business together since providing exceptional VoIP and technical services. READ MORE"

Fouad Shuhaiber (CEO)National Projects

“I have been a MeloTel customer since 2009 and wanted to tell you how much my whole office appreciates your services. Life becomes a lot easier when someone is there to help when we need it. That kind of service is why we will remain a loyal customer for many years to come. Thank you! READ MORE"

Dr. Martin Jugenburg (Surgeon)Toronto Cosmetic Surgery Institute

“Toronto Cosmetic Surgery Institute is a plastic surgery clinic, located in downtown Toronto. On site we have a fully functional, state of the art surgical facility. MeloTel assisted us when we went paperless a couple years ago in replacing and restructuring our computer hardware and network. They have been providing us with IT support ever since. Whether it be remote sessions that are required, or on site visits, the service MeloTel provides is always quick and efficient. READ MORE"

Wayne Goldstein (CEO)Global Mentoring Solutions

“Global Mentoring Solutions (GMS) is a North American based, white labelled outsourced help desk provider that partners with major ISPs, eLearning Support Providers and mid-market IT Service Providers. With MeloTel’s telephone infrastructure services GMS is able to provide support for over 8,000 technical support interactions per month! GMS has been relying on MeloTel’s expertise and professional support services since 2010. READ MORE"

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