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November 15, 2018

How To Make Customers Switch From Your Competitors To Your Company

At Melotel, we have many clients who have made switches from well-known, larger corporations to our smaller, customer-first organization. One of the top reasons for that is we put our customers first. Our customer-centric approach to doing business includes getting to know each of our clients personally so that we become aware of their unique needs.

It also includes various steps than enable us to provide business owners with reasons to switch from other telecom providers to Canada’s Hosted Company. That includes having an ear to the ground. In our last blog, we highlighted the fact that our team is made up individuals who enjoy their jobs and thrive to constantly learn about the various technological advances that make our field of work so wondrous.

As digital marketing analyst, Surya Prakash points out on, “listening to the market or in other words analyzing the market trend is the key to understanding the customer’s need. Know about the ongoing competitions in the market and keep an eye on your rivals. Do you know where your departing customers are going? Have clarity on these questions, instead of simply making assumptions.”

“Little things” make big differences.

It’s also about doing the little things to help customers see clear differences between your brand and its competitors. For example, we regularly call our clients after performing a service for them to ensure they are still satisfied with the way that things are going. These calls are more than just check-ups. They are friendly interactions that help grow our relationships. In many of these conversations, we get to know more about what we can do to make our customers happy.

Prakash heralds the act of offering small favours. He suggests that business owners provide them for people who are thinking about making switches. “Do small favours for your potential customers to make them feel that they will have an advantage by switching to your brand,” he encourages, “It would put you in the position of their best alternative when they are unhappy with their existing providers.”

Can you offer guarantees that other companies cannot?

When it comes to MeloTel’s cloud-hosted Commercial Phone Services, we are confident that we just can’t be beat. One of the main reasons we have been able to encourage business owners to make the switch to MeloTel is because we offer what other companies do not. Of note is our FREE Polycom Phone Program

Instead of having our clients invest hundreds or even thousands of dollars on new telecom equipment, we provide them with Polycom phones as free rentals for as long as they are our customers. To top it off, we also cover the costs of porting their numbers to us and there are no setup, activation or shipping charges.

Prakash agrees that such unique incentives are great ways to lure customers from other companies. “Most of the customers don’t get the attention they want from their current vendors,” he writes, “Target these customers as they can switch to your business easily when provided with attractive choices.”

Are you ready to make the switch to MeloTel?

For information about any and all of our cloud-hosted services, please don’t hesitate to contact us at 1-888-MELOTEL or use the Live Chat feature on our website!

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Here are a few testimonials from what our customers have to say:

Danielle Cameron
Heidi Kaufmann
Charles Murray
Rashalee Green
Fouad Shuhaiber
Dr. Martin Jugenburg
Wayne Goldstein
Danielle Cameron (VP Marketing)Imprezzio Marketing

“Imprezzio Marketing has been with MeloTel for 4 years and their service has been outstanding over the years. Their customer support team is always extremely helpful and always responds and resolves any issues that we have. Thank you MeloTel for providing us with such great service. READ MORE"

Heidi Kaufmann (Manager )TK Enterprises

“When TK Enterprises found MeloTel 2 years ago, it was in a crisis situation. Our previous VoIP provider had left us in the lurch and within days, MeloTel had us back up and running and we’ve never looked back since. We started with VoIP services and have worked with them to bring our company’s technology levels up to be more cutting edge and competitive while reducing costs and mitigating risk the entire time. READ MORE"

Charles Murray (CEO)Benjamin Verde

“Benjamin Verde Incorporated has been a loyal MeloTel customer since 2013. We are able to provide a variety of Artist and Entertainment related solutions such as Web Hosting, Artist Marketing and Artist Funding to clients across Canada. By utilizing MeloTel’s robust products and services our agents are able to provide fast and efficient customer care to various radio stations, record companies, independent artist as well as popular international brands via Benjamin Verde’s portal. READ MORE"

Rashalee Green (VP of Operations)Synergy Marketing

“As the leaders in promotional advertising with over 25 years experience we strive to satisfy all of our clients’ needs when it comes to marketing them and their businesses. We go over and above to make sure that all of their advertising demands are met with no exceptions. MeloTel and Synergy have been in business together since providing exceptional VoIP and technical services. READ MORE"

Fouad Shuhaiber (CEO)National Projects

“I have been a MeloTel customer since 2009 and wanted to tell you how much my whole office appreciates your services. Life becomes a lot easier when someone is there to help when we need it. That kind of service is why we will remain a loyal customer for many years to come. Thank you! READ MORE"

Dr. Martin Jugenburg (Surgeon)Toronto Cosmetic Surgery Institute

“Toronto Cosmetic Surgery Institute is a plastic surgery clinic, located in downtown Toronto. On site we have a fully functional, state of the art surgical facility. MeloTel assisted us when we went paperless a couple years ago in replacing and restructuring our computer hardware and network. They have been providing us with IT support ever since. Whether it be remote sessions that are required, or on site visits, the service MeloTel provides is always quick and efficient. READ MORE"

Wayne Goldstein (CEO)Global Mentoring Solutions

“Global Mentoring Solutions (GMS) is a North American based, white labelled outsourced help desk provider that partners with major ISPs, eLearning Support Providers and mid-market IT Service Providers. With MeloTel’s telephone infrastructure services GMS is able to provide support for over 8,000 technical support interactions per month! GMS has been relying on MeloTel’s expertise and professional support services since 2010. READ MORE"

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