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April 15, 2019

How Giving Out Freebies Can Help To Boost Your Business

Smart business owners are always thinking about dollars and sense. And yes, we spelled that correctly! The rule of thumb for any entrepreneur is that it only makes sense to earn more dollars than you spend. Naturally, this helps to generate profits. But, of course, it takes money to make money. And, in many cases, business owners spend money on advertising.

At MeloTel, we consider the handing out of freebies to be one of the best sources of advertising a company can invest in. It does more than simply tell consumers that a product or service is great…it proves it! That’s because freebies give people opportunities to try out the products or services themselves.  

Freebies offer your customers direct experiences with your brand.

Is there any better way to showcase how great your goods are than to have customers try them out for themselves? By handing out freebies of one or a few of your most popular products, you’ll give people chances to enjoy their benefits directly. This goes a long way in earning the trust of your customer base.

“A huge amount of information influences a shopper’s decision when making a choice between those alternatives,” writes Kali Hawlk on Shopify.ca, “Price, availability, and personal preferences or biases all play a role…Providing a product sample cuts through this noise, and can help sway a customer to make a favourable purchasing decision.”

Freebies can encourage word of mouth promotion.

There’s no question that the best type of advertising is word of mouth promotion. Consumers are a lot more likely to support a business that is recommended by a friend. By handing out free samples of your products, you’ll encourage your customers to tell others about your products. The end result, as you have likely guessed, is more customers!

“The objective of giving something away for free is that it is something that has a certain amount of value for your demographic, and that proves you are an expert at what you do,” notes Jhonson Peterson on APlus.com, “If people find it useful, then they are more likely to come to you for custom in future. Plus, they will be more likely to refer others to you as well.”

Free samples help to inspire brand loyalty.

All business owners know the importance of securing repeat business. This is why efforts must always be placed on growing customer relationships. What good is a sale if the customer has no incentive to ever return? Inspiring brand loyalty requires a healthy combination of providing high-quality products and offering unbeatable customer service. Handing out a freebie gives you the opportunity to do both at the same time.

As Hawlk reports, “a study around wine tastings conducted by Cornell University professor Miguel Gomez showed customers who enjoyed a tasting were not only more likely to spend more money at the winery, but also highly likely to buy from the business again in the future.”

When you sign up for MeloTel’s Commercial Phone Services, you automatically get enrolled in our FREE Polycom Rental program. Instead of investing hundreds or even thousands of dollars on new telecom equipment, MeloTel will provide you with Polycom phones as a free phone rental for as long as you are our customer!

Take advantage of this freebie today! Call us at 1-888-MELOTEL or use the Live Chat feature on our website!

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Here are a few testimonials from what our customers have to say:

Danielle Cameron
Heidi Kaufmann
Charles Murray
Rashalee Green
Fouad Shuhaiber
Name
Dr. Martin Jugenburg
Wayne Goldstein
Danielle Cameron (VP Marketing)Imprezzio Marketing

“Imprezzio Marketing has been with MeloTel for 4 years and their service has been outstanding over the years. Their customer support team is always extremely helpful and always responds and resolves any issues that we have. Thank you MeloTel for providing us with such great service. READ MORE"

Heidi Kaufmann (Manager )TK Enterprises

“When TK Enterprises found MeloTel 2 years ago, it was in a crisis situation. Our previous VoIP provider had left us in the lurch and within days, MeloTel had us back up and running and we’ve never looked back since. We started with VoIP services and have worked with them to bring our company’s technology levels up to be more cutting edge and competitive while reducing costs and mitigating risk the entire time. READ MORE"

Charles Murray (CEO)Benjamin Verde

“Benjamin Verde Incorporated has been a loyal MeloTel customer since 2013. We are able to provide a variety of Artist and Entertainment related solutions such as Web Hosting, Artist Marketing and Artist Funding to clients across Canada. By utilizing MeloTel’s robust products and services our agents are able to provide fast and efficient customer care to various radio stations, record companies, independent artist as well as popular international brands via Benjamin Verde’s VXCO.net portal. READ MORE"

Rashalee Green (VP of Operations)Synergy Marketing

“As the leaders in promotional advertising with over 25 years experience we strive to satisfy all of our clients’ needs when it comes to marketing them and their businesses. We go over and above to make sure that all of their advertising demands are met with no exceptions. MeloTel and Synergy have been in business together since providing exceptional VoIP and technical services. READ MORE"

Fouad Shuhaiber (CEO)National Projects

“I have been a MeloTel customer since 2009 and wanted to tell you how much my whole office appreciates your services. Life becomes a lot easier when someone is there to help when we need it. That kind of service is why we will remain a loyal customer for many years to come. Thank you! READ MORE"

Name (title)Skinjectables

“The transition to MeloTel has been exceptional on a number of levels. Cost savings of more than 50% compared to our old traditional multi-line system is a welcome benefit, but the service and features are what we are most pleased with. MeloTel gives us the capability to enhance our service to clients with features like “Find Me-Follow Me” which allows us to answer our main office lines from anywhere, at any time with our smart phones or soft phones. READ MORE"

Dr. Martin Jugenburg (Surgeon)Toronto Cosmetic Surgery Institute

“Toronto Cosmetic Surgery Institute is a plastic surgery clinic, located in downtown Toronto. On site we have a fully functional, state of the art surgical facility. MeloTel assisted us when we went paperless a couple years ago in replacing and restructuring our computer hardware and network. They have been providing us with IT support ever since. Whether it be remote sessions that are required, or on site visits, the service MeloTel provides is always quick and efficient. READ MORE"

Wayne Goldstein (CEO)Global Mentoring Solutions

“Global Mentoring Solutions (GMS) is a North American based, white labelled outsourced help desk provider that partners with major ISPs, eLearning Support Providers and mid-market IT Service Providers. With MeloTel’s telephone infrastructure services GMS is able to provide support for over 8,000 technical support interactions per month! GMS has been relying on MeloTel’s expertise and professional support services since 2010. READ MORE"

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