I never write blogs in the first person. But this topic deserves an exception. The release of John Meloche’s MeloTel Rap (10 Years Later) project this week has marked a very special occasion in our company’s history. And I’d like to share how proud I am to have contributed to it. But first, it’s important to give you a little history. John’s latest release actually has quite the back story. Therefore, I’ll be telling it over the course of two blogs.
In addition to being a professional hip-hop artist named Dan-e-o for nearly 30 years, I’m MeloTel’s Editor In Chief. In truth, that’s the fancy title John has bestowed upon me for handling all of the blogging and social media content for MeloTel and many of its clients. Writing has always been my forte. I graduated from York University with a double major in English and Mass Communications in 2001. All the while, I’ve been pursuing a career in entertainment.
I first met John in the latter years of the 00’s decade (what do we really call that, anyway?). Having recently become a homeowner, I needed to supplement my income. John was an office manager at a company that offered me the opportunity to first work on the phones and then supervise other employees. While I enjoyed some success in both roles, they were never really for me.
Developing a friendship with me over the course of my tenure with that company, John learned of and fully supported my music career. So much so that he appeared in two of my music videos. While promoting my group, Perfeck Strangers’ debut album, Series Premiere in 2012, we filmed videos for the songs “Ghetto” and “Work To Do”.
In “Ghetto”, John was only too happy to lend both his likeness and his vehicle (complete with an incredible sound system) to a scene where my lyrics poke fun at overindulgence. Starting at the 2:49 mark, I rap “But, how about that cat with shiny rims on his car? A house speaker in the trunk, but he can’t drive you far, ‘Cause his license was lost, there’s nothing in the bank, so he’s got an empty tank, now that’s ghetto!”
During the scene, John can be seen opening the trunk of his car, proudly showing off his sound system, and then getting into his car only to be annoyed by the fact it won’t start. My partner in the group, Promise and I loved John’s performance so much, we invited him back to play a much larger role in our “Work To Do” video.
Inspired by the comedy film, Office Space, the “Work To Do” video is my favourite music video of my career – and I’ve filmed north of 30! It’s hilarious. And John is a big reason why. He parodies the role of Bill Lumbergh who was played by Gary Cole in the movie. The intensely-hated office boss who shows zero compassion towards his employees was ironically, an easy role for John to play. In real life, he’s the opposite. But again, John took on the challenge and knocked it out of the park.
You now have the back story of both our friendship and working relationship. So how did the whole MeloTel Rap (10 Years Later) project come out of it? Be sure to check back for tomorrow’s blog to find out!
“Imprezzio Marketing has been with MeloTel for 4 years and their service has been outstanding over the years. Their customer support team is always extremely helpful and always responds and resolves any issues that we have. Thank you MeloTel for providing us with such great service. READ MORE"
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“Benjamin Verde Incorporated has been a loyal MeloTel customer since 2013. We are able to provide a variety of Artist and Entertainment related solutions such as Web Hosting, Artist Marketing and Artist Funding to clients across Canada. By utilizing MeloTel’s robust products and services our agents are able to provide fast and efficient customer care to various radio stations, record companies, independent artist as well as popular international brands via Benjamin Verde’s VXCO.net portal. READ MORE"
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“I have been a MeloTel customer since 2009 and wanted to tell you how much my whole office appreciates your services. Life becomes a lot easier when someone is there to help when we need it. That kind of service is why we will remain a loyal customer for many years to come. Thank you! READ MORE"
“The transition to MeloTel has been exceptional on a number of levels. Cost savings of more than 50% compared to our old traditional multi-line system is a welcome benefit, but the service and features are what we are most pleased with. MeloTel gives us the capability to enhance our service to clients with features like “Find Me-Follow Me” which allows us to answer our main office lines from anywhere, at any time with our smart phones or soft phones. READ MORE"
“Toronto Cosmetic Surgery Institute is a plastic surgery clinic, located in downtown Toronto. On site we have a fully functional, state of the art surgical facility. MeloTel assisted us when we went paperless a couple years ago in replacing and restructuring our computer hardware and network. They have been providing us with IT support ever since. Whether it be remote sessions that are required, or on site visits, the service MeloTel provides is always quick and efficient. READ MORE"
“Global Mentoring Solutions (GMS) is a North American based, white labelled outsourced help desk provider that partners with major ISPs, eLearning Support Providers and mid-market IT Service Providers. With MeloTel’s telephone infrastructure services GMS is able to provide support for over 8,000 technical support interactions per month! GMS has been relying on MeloTel’s expertise and professional support services since 2010. READ MORE"