Industry News, MeloTel Features

Choosing The Best Domain Name For Your Company Website

What’s the best domain name for your business? In most cases, the answer is clear. It’s the name of your business with a .com or .ca at the end of it. Quite obviously, the selection of the MeloTel domain name was made based on that idea. It seemed the easiest and most sensible way to go. But what happens if your company name is too long for an entire domain name? It’s advisable to not have a website with too many characters in it.

Remember, of course, that you want your website to be memorable, easy to type and easy to locate. However, once you’ve figured out which domain name you wish to go with, you’ll also need to determine the domain extension. As we alluded to earlier, when dealing with North America, you’re most likely going to use a .com or a .ca to complete your company website’s domain name.

What’s the difference between .com and .ca? It can be argued that .com is a universal thing. No matter where you are in the world, if your website ends with a .com, it will likely be easy to say, easy to remember and easy to type. However, this isn’t necessarily the case, here in Canada. As you may be aware, the .ca domain extension is exclusive to Canadian websites. And many Canadian business owners choose to go that route when selecting domain names.

What are the advantages of using a .ca extension for Canadian businesses? Google identifies country-coded domains. As a result, a .ca website is recognized as a specifically Canadian entity. Therefore, such sites are often given priority in web searches by Canadian web users. If you’re looking to boost the hits for your site during local searches, a .ca domain extension may serve you well.

What are the advantages of using a .com extension for Canadian businesses? As we pointed out before, a .com domain extension gives a website global appeal. If you’re looking to expand your business so that it reaches a worldwide audience, it’s wise to go with a .com to complete your company website’s domain name. If your website is optimized properly, a .com domain extension will help it to rank better in searches performed in other regions of the world.

If your business is tailored towards a local audience, a .ca may be your best choice. In fact, many Canadians trust .ca websites over their counterparts. Perhaps, it’s a national pride thing. Generally, it does make a difference when people know if you’re brand is Canadian or not. Then again, there are many Canadians who feel that a .com just makes your company appear “bigger” and more successful.

Is it better to choose .com or .ca? After all we’ve already discussed, it truly comes down to this: it’s totally up to you! One thing is for sure though – you’ll have to check to see whether your domain name is available before you attempt to register it. At MeloTel, we make that easy. Simply visit our Customer Portal and type in your domain name choice in the box provided. Click the “search” button and you’ll discover its availability within seconds!

We’ll also provide you with domain extension and pricing options to make sure you’re aware of all of your choices before settling on the one you like best for your brand. To learn about our Domain, Email & Web Hosting services, please don’t hesitate to contact us at 1-888-MELOTEL or use the “Live Chat Support” feature on our website!

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