Last week, the MeloTel Blog focused on the importance of satisfying customers. After all, what good is a business that only has unhappy customers? At MeloTel, we make it a top priority to make sure our customers are always happy. Of course, you’ve always got to come up with ways to attract those customers first.
This is one of the reasons that we are so excited about the MeloTel Blog. Regular blogging has been an excellent way for us to drive more traffic to our company website. Continually keeping our website fresh, each new blog provides a number of new ways for our site to get picked up in search engines.
On BlogStash.com, Nitin Aggarwal writes about his passion for blogging. The founder of Offshore Ally, Aggarwal writes that surveys have actually shown that people tend to trust companies more when they tend to engage in regular blogging. Naturally, one of the benefits of blogging is that it provides constant communication between a company and its customers.
Aggarwal notes that this type of one-one-one communication helps to encourage customers to ask questions, sometimes in the form of comments if the blog allows for them. Blogging creates an improvement of your readers’ understanding of your business, helping to make your company that much more “friendly” in the eyes of the public.
Blogging also helps to build your brand, Aggarwal writes, serving as a kind of time capsule that archives your company’s growth throughout the years. We admit, we didn’t originally look at it this way. But in the months that the MeloTel Blog has existed, we already are proud of how much it has progressed.
Aggarwal writes that a blog “works like your escalator, you can look up with joy as your brand climbs to the target with gradual posts getting popular day by day.” Of course, with blogging working towards growing the popularity of your business, it allows for a fun way to gauge just how exponentially your company is growing.
Keeping a regularly updated blog also helps to improve public relations. Writes Aggarwal: “You cannot go door to door and campaign about your brand as effectively as the blog allows you to do. Building relations with the general public, mainly your customer is the key to a thriving business.”
At MeloTel, we proudly offer the services of a very talented blog writing team. Be sure to check out our “Bloggers For Hire” section to peruse through our roster of writers. We are sure you’ll find that a regularly updated blog on your website will greatly improve the number of hits your website gets, and inevitably increase the number of customers you can claim.
“Imprezzio Marketing has been with MeloTel for 4 years and their service has been outstanding over the years. Their customer support team is always extremely helpful and always responds and resolves any issues that we have. Thank you MeloTel for providing us with such great service. READ MORE"
“When TK Enterprises found MeloTel 2 years ago, it was in a crisis situation. Our previous VoIP provider had left us in the lurch and within days, MeloTel had us back up and running and we’ve never looked back since. We started with VoIP services and have worked with them to bring our company’s technology levels up to be more cutting edge and competitive while reducing costs and mitigating risk the entire time. READ MORE"
“Benjamin Verde Incorporated has been a loyal MeloTel customer since 2013. We are able to provide a variety of Artist and Entertainment related solutions such as Web Hosting, Artist Marketing and Artist Funding to clients across Canada. By utilizing MeloTel’s robust products and services our agents are able to provide fast and efficient customer care to various radio stations, record companies, independent artist as well as popular international brands via Benjamin Verde’s VXCO.net portal. READ MORE"
“As the leaders in promotional advertising with over 25 years experience we strive to satisfy all of our clients’ needs when it comes to marketing them and their businesses. We go over and above to make sure that all of their advertising demands are met with no exceptions. MeloTel and Synergy have been in business together since providing exceptional VoIP and technical services. READ MORE"
“I have been a MeloTel customer since 2009 and wanted to tell you how much my whole office appreciates your services. Life becomes a lot easier when someone is there to help when we need it. That kind of service is why we will remain a loyal customer for many years to come. Thank you! READ MORE"
“Toronto Cosmetic Surgery Institute is a plastic surgery clinic, located in downtown Toronto. On site we have a fully functional, state of the art surgical facility. MeloTel assisted us when we went paperless a couple years ago in replacing and restructuring our computer hardware and network. They have been providing us with IT support ever since. Whether it be remote sessions that are required, or on site visits, the service MeloTel provides is always quick and efficient. READ MORE"
“Global Mentoring Solutions (GMS) is a North American based, white labelled outsourced help desk provider that partners with major ISPs, eLearning Support Providers and mid-market IT Service Providers. With MeloTel’s telephone infrastructure services GMS is able to provide support for over 8,000 technical support interactions per month! GMS has been relying on MeloTel’s expertise and professional support services since 2010. READ MORE"