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VOIP Service Provider
in Canada
February 15, 2018

The Art Of Growing Customer Relationships Through Social Media

In 2018, most attention spans are short-lived. Consider the amount of information we consume each day. With social media, we all have the ability to scroll through thousands of different little stories in our feeds within seconds. Photos, videos, memes, jokes, anecdotes, news stories – the list of things that intrude on our daily lives goes on and on. As a result, it’s important to be able to grab people’s attention!

What will make someone stop on your social media offering?

At MeloTel, we would argue that it all depends on the members of your target audience. Who are you trying to attract? What makes them tick? Quite often, the way to have those questions answered is to ask probing questions of the people who have already supported your business. What would they like to see more of from your business online?

In many cases, the answer is fresh and intriguing content. In today’s world, the more content on your website, the better. It gives reasons for visitors to keep returning. Therefore, your social media feeds should provide regular pathways to your website. Each tweet and Facebook post should represent a reason for people to want to learn more. Ideally, your posts should each contain a link to your website.

What will make people want to click on those links?

An added visual always helps. People tend to have their attentions grabbed by social media posts that include photos instead of text alone. However, we also think it’s wise to pose a question in your social media posts. It’s important to remember the entire “social” aspect of social media. That means that your posts should be more about interacting with your friends and followers than they are about advertising products and services.

With each blog post on the MeloTel website comes a tweet, Facebook and LinkedIn post that poses a question our new blog entry answers. The idea, of course, is to generate curiosity from social media users so that they are tempted to click the link and learn more. By visiting our website, the hope is that they will inquire further into what MeloTel is all about.

It’s important to include call to actions.

Naturally, you want to encourage people to visit your website. Our social media posts don’t just include links but invitations to click those very links. Our blogs also provide our phone number so as to promote further interaction between our website’s visitors and our company’s representatives. It’s all about growing relationships. And social media provide ample ways to do just that!

Chances are, however, that you are far too busy with each and every work day to regularly monitor and update your social media accounts. This is where MeloTel can step in to handle the job for you. Our Bloggers & Creative Writers For Hire don’t just compose well-written, thought-provoking blogs for company websites all across North America. They update social media accounts too!

For information about how our team can help you to generate a larger social media following that can lead to an increase in website visitors, please don’t hesitate to contact us at 1-888-MELOTEL or use the Live Chat feature on our website!

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Here are a few testimonials from what our customers have to say:

Danielle Cameron
Heidi Kaufmann
Charles Murray
Rashalee Green
Fouad Shuhaiber
Dr. Martin Jugenburg
Wayne Goldstein
Danielle Cameron (VP Marketing)Imprezzio Marketing

“Imprezzio Marketing has been with MeloTel for 4 years and their service has been outstanding over the years. Their customer support team is always extremely helpful and always responds and resolves any issues that we have. Thank you MeloTel for providing us with such great service. READ MORE"

Heidi Kaufmann (Manager )TK Enterprises

“When TK Enterprises found MeloTel 2 years ago, it was in a crisis situation. Our previous VoIP provider had left us in the lurch and within days, MeloTel had us back up and running and we’ve never looked back since. We started with VoIP services and have worked with them to bring our company’s technology levels up to be more cutting edge and competitive while reducing costs and mitigating risk the entire time. READ MORE"

Charles Murray (CEO)Benjamin Verde

“Benjamin Verde Incorporated has been a loyal MeloTel customer since 2013. We are able to provide a variety of Artist and Entertainment related solutions such as Web Hosting, Artist Marketing and Artist Funding to clients across Canada. By utilizing MeloTel’s robust products and services our agents are able to provide fast and efficient customer care to various radio stations, record companies, independent artist as well as popular international brands via Benjamin Verde’s portal. READ MORE"

Rashalee Green (VP of Operations)Synergy Marketing

“As the leaders in promotional advertising with over 25 years experience we strive to satisfy all of our clients’ needs when it comes to marketing them and their businesses. We go over and above to make sure that all of their advertising demands are met with no exceptions. MeloTel and Synergy have been in business together since providing exceptional VoIP and technical services. READ MORE"

Fouad Shuhaiber (CEO)National Projects

“I have been a MeloTel customer since 2009 and wanted to tell you how much my whole office appreciates your services. Life becomes a lot easier when someone is there to help when we need it. That kind of service is why we will remain a loyal customer for many years to come. Thank you! READ MORE"

Dr. Martin Jugenburg (Surgeon)Toronto Cosmetic Surgery Institute

“Toronto Cosmetic Surgery Institute is a plastic surgery clinic, located in downtown Toronto. On site we have a fully functional, state of the art surgical facility. MeloTel assisted us when we went paperless a couple years ago in replacing and restructuring our computer hardware and network. They have been providing us with IT support ever since. Whether it be remote sessions that are required, or on site visits, the service MeloTel provides is always quick and efficient. READ MORE"

Wayne Goldstein (CEO)Global Mentoring Solutions

“Global Mentoring Solutions (GMS) is a North American based, white labelled outsourced help desk provider that partners with major ISPs, eLearning Support Providers and mid-market IT Service Providers. With MeloTel’s telephone infrastructure services GMS is able to provide support for over 8,000 technical support interactions per month! GMS has been relying on MeloTel’s expertise and professional support services since 2010. READ MORE"

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