4 Problems You Encounter By Having A Stale Website

It’s a rarity to walk into a store one month and then walk into that same store the following month and see the exact same layout. Most often, store managers ensure that their product displays and signage are regularly changed so that visitors are provided with new visual stimuli. When customers are greeted with the exact same appearance time in and time out, they get the feeling that nothing new is happening with the business….

4 Effective Ways To Help Call Centre Reps With Their Performance

If you own or manage a call centre, you know how much effort needs to be put into securing strong employee performances. Your office is likely comprised of a wide variety of personalities that all interact with their customers over the phone a little bit differently from each other. And while there’s nothing wrong with that, there is certainly something to be said about maintaining a uniform way in which your brand is represented. Naturally,…

Should You Go With .Com Or .Ca For Your Domain Name?

For many North American businesspeople, the answer to the question posed by today’s blog title is an easy one. If you operate a Canadian business, you should choose a .ca for your website’s domain name. If you operate an American business, then a .com is the obvious choice. However, at MeloTel, we don’t believe the choices to be all that obvious. As most people know, a .ca website indicates a Canadian company. But what if…

How Important Are Customer Testimonials To A Business?

In today’s world – one where online customer reviews are commonplace – it can be argued that customer testimonials are of vital importance to a brand’s reputation. After all, who better to describe how good (or bad) a company is than a customer who has directly dealt with it? Customer reviews are no different than word-of-mouth promotion. They are received as genuine accounts of businesses from actual customer perspectives. For the most part, the public…

3 Simple Steps To Being An Over-The-Phone Customer Service Master

Speaking over the phone is easy, right? After all, the vast majority of us do it every day. There’s nothing to it! Thinking this way can present a problem for business owners. Perhaps, because so many of us spend so much time on the phone each day, we take for granted that we’re pros at it. Even the most professional of businesspeople, however, slip up now and again. And, by “slip up”, we mean neglecting…

How To Make Your Blogs Visually Stimulating

Having fresh website content is a key component to small business success in today’s world. Many of our blogs have highlighted this fact. However, it’s important to note that you can’t just post any old article. Having intriguing, engaging and useful content is what helps your website to be considered a valuable online destination for all things related to your business. Obviously, your blog must read well. But it’s important that it’s fun to look…

4 Reasons Why Employees Want You To Give Them Feedback

Some employers are afraid to “rock the boat”. They figure that leaving their employees alone to do their jobs is the best way to foster a productive and stress-free working environment. Interestingly, the opposite is true. The most talented workers enjoy positive interactions with their managers and bosses. They like knowing that their work is valued and appreciate being given direction. Of course, as a business owner and/or call centre manager, it’s of vital importance…

4 Benefits Of Working On The Go

Not every business requires workers to be sitting in an office space. And, not every business owner finds it necessary to work in any one setting. In today’s world, it’s not at all uncommon for entrepreneurs and their employees to work from remote locations. Whether they prefer their home offices or the various locations where they may meet up with other business professionals for meetings, today’s business owner is often on the go! There are…

Why Leaving Voicemails Is “The Next Best Thing”

Let’s just put it plainly. For optimum customer service, there must be a real-time person to person interaction. Okay, maybe that wasn’t so plain. People like live voices. There’s that’s better. When customers call your company, they expect to speak to actual humans. That way, they can ask questions and have them answered immediately. However, getting a live person on the line is usually only an option during business hours. The next best thing, of…

Are You Tired Of Receiving Spam Emails?

Email marketing is a vitally important part of growing your company’s reputation. However, it’s important that email marketing campaigns are conducted in the right way. People who receive your emails should be subscribers. That way, they will expect the email newsletters. When you’re simply emailing a list of people who may or may not have heard of your company before, you are sending spam. Why do so many people hate spam? They feel that it’s…