Category Archives: Industry News

Look Longer At These Logos

Posted ago by John Meloche

Your logo is what most consumers will first associate with your business. It is the design that represents your business name and what it stands for. In many cases, your logo is what will help to separate your from your …

Fuelling A Functioning Family Business

Posted ago by John Meloche

Happy Family Day Canada! Our MeloTel offices will be observing the holiday today, but will be back in business bright and early tomorrow morning. But that doesn’t mean that the MeloTel Blog is going to take a day off! In …

There Is No Beating Tweeting

Posted ago by John Meloche

If you’re not tweeting, you’re not competing. That’s one of the new mottos floating around the MeloTel offices. As we mentioned in our last blog about the NBA’s newest sensation, Jeremy Lin, one’s popularity can soar to new heights through …

Social Media Sends New Star Soaring

Posted ago by John Meloche

Have you heard of Jeremy Lin? If not, perhaps you’re not a big sports fan. And to put it even more accurately, maybe you’re not that heavily into social media. You see, these days, you don’t need to be a …

Boost Business Valentine’s Day-Style

Posted ago by John Meloche

Yes, ladies and gentlemen, Valentine’s Day is soon upon us. In fact, by this time tomorrow, couples everywhere will be in a state of delight preparing to uniquely celebrate their love. Then again, many other couples may be getting into …

Advertising Strategies That Make Sense

Posted ago by John Meloche

In our last blog, we took a look at a SmallFuel.com article by Mason Hipp outlining a list of advertising ideas for small business owners. In it, he explains that you don’t have to spend a big budget to get …

Low Cost Marketing Strategies That Work

Posted ago by John Meloche

After watching the many elaborate commercials that were run during the course of this past Sunday’s Super Bowl game, you can’t help but wonder just how much they cost the advertisers to make. Numerous reports from years past have estimated …

Some Super Bowls Ads Stunk

Posted ago by John Meloche

This morning, all of the water cooler talk (or the majority of it, at least) is likely to be about last night’s Super Bowl game. With the New York Giants defeating the New England Patriots 21-17, it marked the second …

More Tips For Tight Budget-Keeping

Posted ago by John Meloche

Earlier this week, QMI Agency reported that 69 per cent of Canadian shoppers were able to stay within their budgets over the Christmas holidays. According to a Royal Bank of Canada poll, most Canadians were able to do so because …

Brilliantly Working Within A Budget

Posted ago by John Meloche

One of the great things about running a small business is that it allows you to more closely interact with your clients. At MeloTel, we have developed numerous business relationships with clients that we happily refer to as “friends”. And …